Knowing Your Brand on the What Matters? Podcast

Ariatu PR Founder, Ronke Lawal was recently invited to speak with Alex ‘Reads’ Holmes on his What Matters? podcast. They talked about everything from being Black in Public Relations to reputation and crisis. There was a great opportunity to discuss the relationship between PR and the media in terms of the media relations cycle they also talked about pop culture, cancel culture and how social media drives the media these days and how social media can have an impact on both individual and business reputations. Alex, who is a journalist by profession, is a great podcast host and passionate about using his platform to discuss well-being, life and the pursuit of happiness through business, artistry and mental health.
Tune into the #WhatMatterPodcast

Listen to "#24 Ronke Lawal: Knowing Your Brand" on Spreaker.

Social Media and the Face of PR - Guest Post for I Am New Generation Magazine

Ronke Lawal wrote a guest post for I Am New Generation Magazine covering how the rise of social media and new media has changed the public relations landscape. Read the full piece here: Social Media And The Face Of Public Relationshttps://www.iamnewgeneration.co.uk/social-media-and-the-face-of-public-relations/

A Conversation with Let's Chat Comms

Ariatu PR founder, Ronke Lawal was interviewed by Phillipa Chikwedze on her Let’s Chat Comms podcast series, in this episode they spoke about all things PR, Communications, Crisis and social media.

Let’s Chat Comms is a communications focused podcast platform on which Phillipa interviews individuals in public relations, working in a variety of sectors for an insight into their roles and their career journeys. I hope this podcast series makes an impact across the industry and gives listeners an insight into the PR industry in a relevant and relatable way.

Social consciousness for capital gains: how corporate campaigns have commodified social responsibility - Guest post for IPRA

Ronke Lawal wrote a thought leadership essay for the International Public Relations Association on how global corporations are using communications to relate to social consciousness. Read the full piece here: https://www.ipra.org/news/itle/itl-311-social-consciousness-for-capital-gains-how-corporate-campaigns-have-commodified-social-responsibility/

“It’s clearer than ever before that global corporations can no longer hide or run away from social consciousness. In my view, social consciousness is the collective way of thinking which embraces awareness of the need to tackle issues that impact society and the world – in a way that makes things better.

Simply talking about making a change is no longer enough. Brands now need to show that they are socially responsible through their activities and through their governance. ”

— Ronke Lawal for the IPRA

Public Relations for Your Food Business

Tune into this great podcast interview featuring Ariatu PR founder, Ronke Lawal on the Item 13 Podcast in which she provides tips and guidance for food businesses, particularly those in the African Diaspora on how to use PR to improve their businesses.